As we gear up for UN World Water Day on March 22, Clean Water Here continues to attract celebrity attention for its social media campaign. A global movement originating in the U.S. to help people understand the nature and scope of the worldwide water crisis, Clean Water Her promotes safe drinking water here at home.
To date, the celebrity social media voice supporting the campaign tops a reach of more than 250 million. Worldwide sensations who are onboard with the effort include Jason Derulo, Natasha Bedingfield, Sting, Maroon 5, Halsey, Sara Bareilles and Pentatonix. This new collection of inspiring influencers joins the initial list of supporting celebrities: Pitbull, Juanes, Andra Day, J Balvin and Maná.
“When you think about the influence these stars wield, we know that we’re moving the needle in a major way for safe drinking water,” said Lani Dolifka, the co-creator of Clean Water Here and CEO of Watermill Express. “There are too many U.S. communities and residents in the news these days that still do not have easy and affordable access to safe drinking water. We can’t thank our celebrity supporters enough.”
UN World Water Day is coordinated by UN Water and the 2017 campaign is led by UN Environment, UN-HABITAT, United Nations University and the World Health Organization.
The Clean Water Here initiative educates the public about this important issue. As part of the campaign, dignitaries, celebrities and the public are encouraged to lend their own social media voices to create the largest U.S. clean drinking water social media campaign in history.
The general public is strongly encouraged to lend their own social media voice. Anyone seeking to join should visit: http://causeflash.org/flashes/clean-water-here/.